1983 The Brand, founded in Toledo, Ohio, is a creative agency led by CEO Jason Rayford alongside co-CEOs Nate Maddox and David James. Built on community, trust, and collaboration, the brand focuses on music, media, production, business consulting, and marketing. Jason started the company after recognizing the need for high-quality creative opportunities in Toledo, dedicating himself to research and hands-on learning to build a purpose-driven platform that could uplift the city. What began as a passion for working with people quickly became a mission to create intentional events and projects that directly support the community.

To bring that mission to life, Jason formed a trusted team of skilled individuals:
Saria (Event Coordinator),
Jada (PR Director),
Kayla (Assistant Director),
Ana (Photographer),
Phil (Music Management & Artist Development),
Julian (Director of Security & Artist Protection),
and Miesha "DJ Lu" (Brand DJ).

Together, they operate as a family, planning major events up to a year in advance to secure venues, sponsors, and marketing. Their work continues to create visibility, funding, and opportunities for local artists and entrepreneurs. At its core, 1983 The Brand stands as a testament to creativity, community-building, and the power of investing in people.